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15th Oct, 2013 Genevieve No Comments Uncategorized

What Businesses Can Learn From The Pew 2013 Online Video Report.

The Pew 2013 Online Video Report is out. Here are three takeaways for businesses:

  1. Videos are a must for any business website and online presence. “Posting and watching videos continues to grow: A national survey conducted in July 2013 shows the percent of American adult internet users who upload or post videos online has doubled in the past four years, from 14% in 2009 to 31% today.”
  2. Make your videos funny, bold and informative. “Comedy and educational videos continue to be at or near the top of the list of most widely viewed types of online video, now joined by how-to and music videos”
  3. Get social. “Fully 72% of online adults now use social networking sites, which provide a venue for video sharing and watching.”

 

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